Our GENIUS is distilling the complex to create unfucked, future-proofed, RESULTS-oriented solutions.

Welcome to We Unfuck!​

We Unfuck is a consulting & advisory firm with a proven track record for nimble and effective solutions for launching, growing, and unfucking brands. Our people are diverse, experienced, creative, talented, out-of-the-box thinking, crazy-smart, and just plain nice.

We have a track record for turning obstacles into success. And we don’t stop there. Our successes come from working together. It’s our goal to empower you to make the best, well-informed decisions. We ensure you are not only one step ahead of your competition but in a whole different league.

We aim to be your real-life superheroes, saving your businesses from pitfalls, steering you in the right direction, and keeping you on track. You could say we aim to make you not only future-proofed but bulletproof.

Our commitment to excellence pushes us to raise the bar with unfailing accuracy continually. To do this, we bring you an extraordinary team that is as passionate and dedicated to your success as you are.

We know you want and deserve the best. That is why GOOD is never enough for us.

To do this, we bring you an extraordinary team that is as passionate and dedicated to your success as you are. Our commitment to excellence pushes us to raise the bar with unfailing accuracy continually. 

So let us be your team. We will work relentlessly with passion, to understand, imagine, strategize, and deliver for you. It is our promise to you to create incredible brands, strategies, and experiences that both deliver meaningful and measurable results to your small business. You can rest assured that we will deliver nothing, but the BEST for you.

Learn more about our clients and our team below!

Ethan Fialkow, JD, MBA, DDP

Principal Strategist & Founder

Ethan Fialkow spearheads We Unfuck’s business and brand strategies. With over two decades of experience, a Masters’s Degree in Business, and a Doctorate in Jurisprudence, Mr. Fialkow is the consummate problem solver. His passion and dedication to his clients have empowered hundreds of businesses to maximize their true potential through ingenious strategies and tactics. He has worked with clients in diverse industries, and around the globe. He lives for challenges and loves to solve problems.

Mr. Fialkow brings a unique perspective to his strategies with his legal and technology background. Having practiced business, real estate, and transactional law with extensive litigation, he brings a new dimension of understanding and considerations that go beyond merely succeeding, but to optimal solutions that mitigate risks.

With an eye toward the future, and how technology plays key roles in every strategy, he always looks forward and considers variables that most people are not even aware of.

Mr. Fialkow has also lived and worked in Japan, where he developed a fluency in the language, and as a result of his time overseas, his strategies are empowered to consider both local and global implications.

Combined, his experience, expertise, and vision have led to the creation of We Unfuck and bringing together a team uniquely qualified and passionate to solve all of your business needs.

Peter Radsliff

Principal Strategist & Customer Experience Optimizer

Peter Radsliff spearheads business strategy and customer experience practices. With over three decades of operating and consulting experience across sales, marketing, product management, and development teams, Peter is the consummate problem solver. His dedication and passion have empowered dozens of businesses to maximize their true potential through ingenious tactics and strategies. He has worked with clients in diverse industries on five continents. He lives for challenges and loves to solve problems.

Peter brings a unique perspective to his practice with his deep background in both the art & science of business. Having extensive experience leading sales, marketing, product management, industrial design, and both software and hardware development teams, he brings a new dimension and approach which goes beyond merely succeeding, but also optimizing solutions that mitigate risk. With an eye toward the future and how technologies play a key role in every strategy, he always looks forward and considers variables of which most people are not even aware.

Peter has created innovative solutions for major companies that were implemented across the globe. This experience has empowered him to consider the local and global implications of the strategies he develops.

Stanley Montoya IV

Sales & Growth Consultant

I have been honored to transform, optimize, and lead teams for almost two decades. From military to corporate to small businesses, I bring a unique out-of-the-box toolset that understands and appreciates the complexity necessary to thrive in the modern world.

I excel and live for challenges and problem solving that distill the complexity into clarity. I do this both through understanding organizations and the complexities of cognitive science.

Through this lens, I have come to understand the strategic direction, the tactical goals, and the fact that people bring diverse minds and skillsets to the table. With this unification and clarification, we can create clear, actionable, results-oriented solutions that can not only be achieved but maintained.

Every business, market, and opportunity is not only different but, in most cases evolving at hyper-competitive speeds. That is why We Unfuck came to be. We believe that there is a genius behind and driving every business. So, 99 out of 100 times, we are brought in to distill this essence into powerful and effective business and brand strategies and ensure that all pieces are in place to optimize all customer experience touch points. We believe that you not only need to stand up in your market but also stand out, ensuring every competitive advantage along the way.

If you understand there are no silver bullets, you have come to the right team. Our solutions are not about the perfect answer but about mitigating the risks of failure – to ensure you are around and thriving for the times that great opportunities come across your lap. So if you are ready to do it right the first time, mitigate your risks, and work with some fun, cool people that genuinely care about your success, then let’s have a chat or play a round of golf.

L. Burke Files, DDP, CACM

Future-Proofing Consultant & Advisor

L. Burke Files leads the risk management, due diligence, investment, investigative, and research side of We Unfuck and FE&E INC. With over three decades of experience, Mr. Files is keenly aware of the types and accuracy of the information required to make informed and timely decisions in business and investing. For nearly three decades he has worked as a knowledge specialist in international finance and due diligence working on projects in over 100 countries. Previously, to founding FE&E in 1993, he was a licensed commodity FCM and CTA for Oppenheimer Rouse and served as the Director of Corporate Finance for American National Group. Mr. Files continues to serve on Boards for private companies, working in international finance, due diligence, and anti-corruption. These and a multitude of other experiences provide Mr. Files with a broad and exceptional knowledge base and contacts in the international finance, and corporate worlds. He has received a Commission and a Medal of Merit from the President of the United States is an award-winning author and is frequently sought out by media as a quotable and reliable source. Specialties: Business Consulting, Unfucking i.e. Risk Management & Mitigation, Due Diligence, Financial Investigations, Intellectual Property, and Critical Information Investigations. Mr. Files is also an award-winning published author and highly sought-after international speaker.

Otis W. McGregor III, CPD, CPC

Leadership & Org Change Consultant

Otis McGregor (LTC, Special Forces, US Army, Retired) is our principal leadership and organizational change consultant. With over 40 years of experience as a leader, coach, and team member, Otis embodies the values and principles of for finding your tribes and purposes. Otis is driven both by these values and the idea that better leaders and tribes create better organizations, building better communities leading to a better world.

Through the decades, Otis has empowered hundreds of businesses and individuals to find their clarity for purpose and their tribes for connection.

Otis leverages the unique blend of heart, passion, and experience as one of the elite commanders of Green Berets. Trusted with some of the highest missions of our great nation, Otis knows how to think from both the 10,000-foot view as well as amid battle to ensure he and his tribe not only achieve the mission but do it in the most risk-mitigating ways possible. Brought to the civilian world after retirement, Otis walks the walk and talks the talk. Spend five minutes with him, and he will inspire your heart and mind.

For a Free 30-Minute Initial Consultation

Contact us now to schedule your initial consultation to help better understand where you are at, the variables involved, and to ensure that we are the right fit to work together.