This is another "tough love" post. Everyone thinks that they have the next billion-dollar idea. But let me tell you the truth. You don't! Ideas are Nothing - Execution is Everything. And when I mean everything, it … Read More

Having an effective website now is more important than ever because it is the only digital experience that you can completely own and control. What about social media? We hate to break it to you, but you don’t … Read More

Let’s be honest, unless you’re the well-known incumbent in your industry, you’re not even starting the selling process in neutral territory, but rather you’re starting behind, in negative territory. Even … Read More

As we will dive into in other posts, branding, marketing, and sales are the ultimate lifeblood of your company. Investing in your companies success is crucial if you want to be part of the 4% that survive. To get … Read More

The brand identity or logo is a crucial part of your brand. It is the face of the brand, and it is often the first thing that a customer comes in contact with. To create a compelling brand identity, it needs to … Read More

Having created hundreds of brands over the years, we are often asked, how do you choose a great brand name? Well, it starts with your brand strategy. Why is that a problem? Usually, people start their business out … Read More

We spend a lot of time talking about creating the right website for you and your brand. But another key and often overlooked aspect of a website is the question of the hosting. Does it matter where you host your … Read More

OK, we know we are going to upset a lot of people with what we are going to tell you in this article, but it needs to be said. All of the off the shelf “solutions” for SEO are complete and total BS. There are … Read More

We spend a lot of time talking about the elements of great logo design. We thought it was high time we showed you some examples of what DOES NOT make for a great logo. We scoured the internet to find the best of … Read More